Local business stories

shops, boutiques, main street

Overview

Local Business Stories celebrates the businesses and people that contribute to the success of our city. Through articles, profiles, and videos, we share the journeys of local entrepreneurs, showcase established and emerging businesses, and highlight the innovation, resilience, and achievements within our business community. Discover the stories behind local enterprises and learn how they are helping to grow a vibrant and prosperous local economy.

About The Potters' Roost

There’s something special happening on Royal Street in the city centre.

Upper Hutt local Sabrina is the brain behind The Potters’ Roost, and has created a welcoming space that fosters creativity and connection, building a genuine sense of community through her thoughtfully transformed studio space.

To learn more about Sabrina and The Potters' Roost click on the picture below to view video.

Potters' Roost sign and owner

 

Tailwind Branding & Design

What started as a small home-office operation eventually outgrew the family living room, with the bustle and noise of everyday family life helping push the move into a dedicated studio space.

Now an award-winning local agency (Best Small Business at the Wellington Business Excellence Awards 2025) they're helping businesses show up at their best.

 Read more about their business.

Tailwind Branding office and owner
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